CEILIDH MACLEOD

Digital Consultant — Algae
Co-Founder, CEO — OEM
Co-Founder — b.Eautiful
Founder — Pool Theory

CLIENTS

Laundry Day
Herbivore Botanicals
Basic.Space
Pleasures
Babylon
Serena Williams

PAST POSITIONS

Digital Director — The Hundreds
Online Marketing Specials — SHOES.COM
VP Growth — RESAAS

SERVICES

DIGITAL ADVERTISING

Social advertising, display advetising, search advertising, retention campaigns, acquisition campaigns

WEB + ECOMMERCE

Site audits, sourcing & managing development, optimization, 3rd party integrations, merchandising, inventory management, ecommerce mobile apps

DATA ANALYSIS
Digital marketing / ecommerce / customer service reports, in-depth site analysis, growth models, forecasting, merchandising report

BRAND DEVELOPMENT
Brand guide, customer profiles, customer journey, marketing decks

SOCIAL MEDIA
Content calendars, scheduling, asset management, copy-writing

EMAIL MARKETING
One-off campaigns, segmentation, welcome series, abandoned cart, win-back, loyalty, email acquisition

TEXT MESSAGE MARKETING
One-off campaigns one-to-one strategy, personalization, automation, phone number acquisition

PRESS

Meet the Unsung Heroes of Streetwear: Ceilidh MacLeod — COMPLEX

Bobby Hundreds gives a first look to his Community... and it pays off — Community Case Study

Tapcart powers mobile apps for thousands of the world's fastest-growing Shopify brands — YAHOO! Finance

The Hundreds Creates Culture, Content & (Then) Commerce: Streetwear Fashion — Shopify Plus

The Hundreds + Lucid Fusion: Magento to Shopify Plus Migration & eCommerce Store Build (Case Study) — LUCID FUSION

TheHundreds.com’s Tech Revamp With Shopify Plus — California News

SHOES.COM: Finding the right fit — FACEBOOK CASE STUDY

SHOES.COM: Driving Action with Instagram Ads — INSTAGRAM BUSINESS

RESAAS: Real results for online real estate community — FACEBOOK CASE STUDY

RESAAS launches own advertising engine for its real estate platform, taps into first revenue channel — PROACTIVE INVESTORS

RESAAS rolls out first ad product, AdSAAS, for real estate social media network — INMAN

Social network for agent referrals counts 300,000 users — INMAN

ceilidh@algae.la

@ceilidhmacleod

@b.eautiful

@pooltheory

Ceilidh MacLeod

Past Positions:

Past Clients: